The First AI Estimating Platform Built for Spray Foam Contractors


Stop estimating on paper. Stop losing money on bad bids. Get professional proposals generated automatically — built by a contractor who lived this problem for nearly a decade.

THE PROBLEM✕ Estimating on paper or mental math
✕ No system for proposals or bids
✕ Existing software costs $300–$500/mo
✕ Steep learning curves, no support
✕ Jobs get underpriced — money lost

INNOVA SOLVES IT✓ AI estimating — plain English input
✓ Branded PDF proposals in seconds
✓ Built-in CRM: lead → job → invoice
✓ Stripe invoicing + payment links
✓ Just $67/month — no learning curve

Built by someone who slept in their trailer.

I was a spray foam contractor in New York for nearly a decade. One-man show. Estimating on a piece of paper because I couldn't afford the $500/month software — and wouldn't have had time to learn it anyway. I built Innova because I lived this problem. Every feature exists because I needed it and it didn't exist. This isn't software built by a tech company guessing what contractors need. It's built by one of you.— Serg Ross, Founder & CEO


Limited Beta — Get 3 Months Free

We're onboarding a small group of spray foam contractors before public launch. Beta members get full access free for 3 months in exchange for honest feedback. No credit card. No obligation. Just a chance to shape a product built for you.